Snapchat is a multimedia messaging app created by Evan Spiegel, Bobby Murphy, and Reggie Brown, former students at Stanford University, and developed by Snap Inc., formerly Snapchat Inc.
Snapchat is one of the most popular social media platforms in the world, but who owns the company? Here’s everything you need to know.
One of the principal concepts of Snapchat is that pictures and messages are only available for a short time before they become inaccessible.
The app has evolved from initially focusing on person-to-person photo sharing to presently featuring “Stories” of 24-hour archival content, along with “Discover” to let brands show ad-supported short-form entertainment.
Snapchat has become notable for representing a new, mobile-first direction for social media, and places significant emphasis on users interacting with virtual stickers and augmented reality objects. As of February 2018, Snapchat has 187 million daily, active users
Who owns Snapchat?
Facebook does not own Snapchat. Snapchat is owned by Snap Inc, which is the parent company that was set up ahead of Snapchat’s success on the global and public market.